ReThink Policy · Nº 02 · housing

Housing is expensive because it has to be — land is scarce, cities are full, and a home that always rises in price is simply what a healthy economy looks like.

The Floor That Won't Lower Itself


One cost refuses to fall while everything digital collapses in price. This is not a political piece, and nothing in it is housing or financial advice — it’s a walk around the single number that will decide whether the abundance age shows up where people actually live.


The Nurse and the Television

Picture a nurse in a mid-sized American city. She isn’t a real person — she’s a composite, assembled honestly from the statistics — but her budget is easy to recognize.

The television on her wall is enormous and cost less than one shift. This year, an AI assistant began drafting her charting notes — a slice of expensive expertise, suddenly nearly free.

Then, on the first of the month, she pays rent. And the rent does what it has done her entire working life: it goes up.

She lives in two economies at once. In one, technology grinds prices toward zero with almost boring reliability. In the other, the largest line on her budget climbs every year, indifferent to every miracle in her pocket. The question this essay walks around: which of those two economies is the real one? Because if the answer is “the second,” the abundance age arrives everywhere except where people live — and that’s not abundance. That’s a showroom.


The One Cost That Decides Everything

Start with the chart economists pass around like a family photo. From 2000 to mid-2022, U.S. consumer prices split into two worlds: TVs fell about 97%, software about 70% — while housing rose about 80% and hospital services more than 200%. Everything information-shaped deflated. Everything land-and-touch-shaped inflated. More than two decades of it.

Now look at who carries the heavy column. The poorest fifth of American households spend 41.6% of their budgets on housing alone, versus 29.3% for the richest fifth. The people with the least runway carry the stickiest basket. When the deflating economy delivers its gifts — cheaper gadgets, cheaper software, cheaper intelligence — it delivers them mostly to budget lines the poor barely have. The line they do have refuses to shrink.

And the ownership door is swinging shut on schedule. The median U.S. home now costs about five times the median household income — near the all-time record, up from 3.65 times in 1980. Behind that ratio sits a real physical hole: Freddie Mac estimates the country is short roughly 3.7 million housing units — and honesty requires the caveat that estimates of the shortage vary widely with the method used, from under four million to over seven, depending on what’s being counted. Nobody serious says the number is zero.

Here’s why this matters now, not as one more evergreen affordability lament. Every serious projection of the AI era — optimistic or skeptical — says the deflating column is about to get much longer. Intelligence, software, design, expertise: cheaper, then cheap, then nearly free. But no market force automatically extends that curve to shelter. Land doesn’t Moore’s-Law. Permits don’t compound. If housing stays on its 80%-up trajectory while wages wobble through the transition, the abundance age nets out, for the bottom two quintiles, to: the cheap things got cheaper and the necessary thing got worse.

The floor, in other words, will not lower itself. Someone has to decide to lower it. Which brings us to the two camps who’ve been shouting about how — both of whom, it turns out, are holding real evidence.


The Case From the Left: A Roof Is Not a Reward

Give the left its strongest voice — not the cable-news version, the real one.

It starts with a moral claim stated without flinching: shelter is not a performance bonus. A child does not earn her bedroom by productivity, and the market, left alone, has no plan for the people it prices out — not because it’s cruel, but because that’s not what markets are for. If an economy this wealthy requires some families to sleep in cars, the left says, the burden of proof is on the system, not the families.

And the left’s centerpiece isn’t a tweak to the market — it’s building homes outside it. Vienna has run the experiment for a century: roughly 60% of the city’s residents live in municipal or subsidized housing, with the city itself as one of Europe’s largest landlords and rents that anchor the whole market downward. And Americans who call that a European fantasy should look at Montgomery County, Maryland, where the county’s own public developer is building mixed-income housing through a revolving $100 million production fund — market-rate rents cross-subsidizing affordable units, no federal rescue required. Honest advocates state the caveat themselves: Vienna took a century and a dedicated housing tax to build, and nothing like it has been tried at U.S. scale. But that’s an argument for starting, they answer — not for pretending the only tools are zoning maps and vouchers.

The left also has receipts where it matters most: the very bottom. Housing First — give a chronically homeless person permanent housing first, then wrap services around them, rather than demanding sobriety and stability as an entry fee — has been tested in randomized controlled trials, the gold standard. The results on its core promise are strong: a meta-analysis of RCTs found large improvements in housing stability versus treatment-as-usual, with one landmark trial finding participants stably housed 73% of the time versus 32% for the control group. Honesty note, because this series doesn’t airbrush: the evidence on other outcomes — psychiatric symptoms, substance use, employment — is much more mixed. Housing First reliably houses people. It is not a cure for everything else. Both facts are true.

Another pillar: stability itself is infrastructure. A family displaced by a rent spike doesn’t just lose an address — it loses a school enrollment, a childcare arrangement, a shift-work carpool, a church. That is what rent stabilization is for in the left’s telling — not price magic, but anti-displacement insurance; even the study most often quoted against rent control documents that it kept covered tenants in their homes and their city. In a decade when whole occupations may reprice underneath people, tenant protections answer a real question: what keeps a family anchored while the ground moves? The strongest version isn’t “freeze all rents forever.” It’s that transitions have casualties, and the people with the least cushion shouldn’t absorb the whole shock.

The last pillar cuts, uncomfortably, in every direction: the left correctly names that much of what blocks housing isn’t market logic at all — it’s incumbent wealth defending itself through the zoning code. Which is exactly where the right picks up the story.


The Case From the Right: The Rules Are the Rent

Now the right’s strongest case — the one with the deepest empirical bench.

The claim: housing is expensive in America mostly because it is illegal to build enough of it. Minimum lot sizes, single-family-only zones, parking mandates, discretionary review that lets any neighbor delay any project — these are government supply caps, not market outcomes. Economists Edward Glaeser and Joseph Gyourko put a name on the gap between what homes cost and what they’d cost to simply build: the “zoning tax,” and in the most regulated metros it accounts for a huge share of the price. (Their method has its critics — but the finding that regulation raises prices has been replicated across decades of literature.)

And this isn’t just theory anymore; the natural experiments have run. Auckland, New Zealand upzoned about three-quarters of its residential land in 2016. Result: a construction surge that expanded the housing stock, and — six years on — rents for comparable homes roughly 28% below where the no-reform trend line would have put them. Minneapolis ended single-family-only zoning in 2018 and saw rent growth slow well below peer cities — though researchers, honestly, still debate how much was supply and how much was softened demand.

The right’s second exhibit is what happens when you fight scarcity with price caps instead of supply. The famous Stanford study of San Francisco found rent control protected covered tenants — worth $2,300 to $6,600 a year to them — while shrinking the rental supply by 15% and pushing city-wide rents up about 5%. It helped the people inside the walls and taxed everyone outside them. St. Paul ran the harshest version — a 3% cap with no exemption for new construction in 2021 — and property values dropped within months, with the losses landing hardest in blocks where owners were poorer than the renters; the city has since partially rolled the policy back.

Underneath the studies sits a principle conservatives shouldn’t have to apologize for: property rights. The right to build a duplex on your own lot is not a loophole; it’s the thing zoning took away, parcel by parcel, over a century.

And here is the fact this whole series should sit up for: this case has stopped being a partisan possession. In 2023, deep-red Montana passed a sweep of pro-housing reforms — duplexes, accessory dwelling units, mixed-use by right — with broad bipartisan support, dubbed the “Montana Miracle”, while deep-blue cities pursued the same playbook. (Early returns are genuinely still coming in — reform is a decade game, not a news cycle.) Left-YIMBYs and right-YIMBYs disagree about nearly everything else and vote for the same bills. Housing is the one issue where the trans-partisan coalition this project keeps arguing for already exists in the wild. That’s not a rhetorical flourish. That’s evidence.


The ReThink: The Load-Bearing Wall

This series measures every reframe against one test: does it move toward abundance, put the most vulnerable at the center, and keep the both-and — market engine and dignity floor? Housing is the rare issue where the test almost writes the policy itself. Three proposals, offered to debate, not decree:

First: treat housing as the load-bearing wall of every other abundance policy. Not one issue among many — the one the others rest on. Cheaper intelligence, cheaper energy, cheaper everything cannot compensate a household spending 41.6% of its budget on a line that grows every year. Grade every proposal — left or right — on one question first: does it lower the sticky floor?

Second: run the engine and the floor together, on purpose. The right’s supply liberalization is the engine — the only thing in the modern U.S.-style evidence base that has bent rents downward at city scale (Auckland); Vienna is the left’s at-scale counterclaim, a century-old system never yet tried on American soil. The left’s targeted floor is the heart — Housing First and deep subsidies for the people the market will not reach even after reform, because someone earning nothing outbids no one. These are not rivals; they are complements with different jobs. Legalize abundantly, so the middle stops crushing downward onto the bottom — and use a slice of the growth legalization unlocks to fund the floor for the farthest seat. The engine makes the floor affordable; the floor makes the engine humane. That’s not centrism-as-mush. That’s a division of labor.

Third: get honest about industrialized construction. The dream — homes built like cars, riding a real cost curve — keeps attracting capital and keeps humbling it; Katerra burned through more than $2 billion trying. The lesson isn’t that factory housing is fake. It’s that the bottleneck was never only technical: codes that differ by state, lenders who can’t underwrite a house that exists in a factory but not on a titled lot, permitting that moves at the speed of hearings. AI-assisted design and modular methods are real tools waiting on legal room to matter. The floor is sticky by rule before it is sticky by physics — terrible news about our past choices, wonderful news about our future ones, because rules are the one input a free people can change on purpose.


The Knot: Grandma’s House Is the Retirement Plan

Now the part both parties whisper and neither says at a podium.

The wealth gap between the median homeowner and the median renter reached a historic high of almost $390,000 in 2022 — roughly $396,200 in net worth against $10,400 — and housing wealth is the largest slice of that gap. For tens of millions of ordinary families — not the wealthy; teachers, retirees, the nurse’s parents — the house is the retirement plan. Which means “make housing cheap” is also, arithmetically, “deflate the middle class’s main asset.” The young renter’s affordability crisis and the older owner’s nest egg are the same number seen from opposite sides of a closing door.

Be fair to everyone in this knot. The homeowner at the zoning hearing isn’t a cartoon villain; she’s defending the only compounding asset her family ever held. And both parties, whatever their rhetoric, protect her in practice — because she votes, and because torching the middle class’s savings to help the working class is not a moral upgrade. This is THE design problem, and the honest answers run uncomfortable in both directions:

  • Gradualism is a feature. Supply reform doesn’t crash prices; even Auckland’s rents fell against trend, not off a cliff. Slower growth of an asset is a very different event than collapse — but say plainly that it is a transfer of expected gains from owners to entrants, stretched over decades.
  • Make incumbents shareholders of the abundance. Montana’s reforms won conservative votes partly by framing: the duplex and the backyard cottage are the homeowner’s new property rights, her lot’s new income. Reform that lets owners capture part of the upzoning value turns opponents into builders.
  • And the open questions are real, both ways. Does market-rate supply filter down to the bottom quintile fast enough, or does the farthest seat need direct help regardless? (Likely: eventually — and yes, it does.) Can any of this outrun construction labor and materials costs, which no zoning map controls? Does a stronger floor without more supply just bid up the same scarce stock? Nobody owns complete answers here, including us.

What to Carry Out the Door

Three things, for anyone who shapes opinion or policy.

The real dividing line in housing is not left versus right — it’s incumbent versus newcomer. Both parties have wings on both sides of that line, which is why the YIMBY coalition could form across the aisle. Stop sorting housing arguments by jersey; sort them by which side of the door they defend.

The sticky floor is the whole ballgame for abundance. Every deflationary miracle of the next decade will be measured, at kitchen tables, against one line item. Whoever solves shelter decides whether the abundance age is a broad inheritance or a showroom window.

And the coalition already exists. Montana and Minneapolis, red votes and blue votes, one direction — proof that scarcity-era tribes can retire an assumption together when the evidence gets loud enough. The floor won’t lower itself. But it has never had more hands, from both sides of the aisle, willing to lower it.


Honest Fine Print

This is not a political verdict. Serious people on the left and right hold the positions steelmanned above for serious reasons, and both camps include people who lose sleep over the same families. If you finish this piece unable to tell which way it “votes,” it worked.

This is not housing or financial advice. Nothing here says buy, sell, rent, borrow, or hold anything. Homes are most families’ largest financial decision; a licensed professional who knows your particulars is where those decisions belong — not an essay.

Local particulars dominate. Auckland is not Akron; housing is the most local of all economics, and national averages hide more than they reveal.

And everything above is a proposal to debate, not a decree. The evidence is real and linked; the reframe built on it is an argument, offered with open hands. Bring better evidence and we’ll update — that’s the whole point of a rethink.


This essay is part of ReThink Policy — a series that steelmans both sides of an inherited assumption, then asks one question: abundance, with the most vulnerable at the center, keeping both the engine and the floor. Facts verified as of July 2026.

— The ReThink · firstfruits 🌱 · truth first, hope on top


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